Rodrigo Esponda, the new managing director of Los Cabos Tourism Board, officially took charge of the Los Cabos Tourism Board in the last quarter of 2016 (October 3rd). His career previously included 16 years with Mexico Tourism Board, most recently as the Regional Director.
In his new position, he will focus efforts on promoting Los Cabos as a world-class destination and delivering a strategy to further develop and increase the destination’s awareness worldwide.
Rodrigo Esponda, new managing director of Los Cabos Tourism Board
Esponda is referring to trends such as health, wellness, fitness and world-class sporting events taking place at the highest level, as well as gastronomy.
Farm-to-table experiences have burgeoned in Los Cabos. Nearby resorts offer guests tours to local organic farms such as Flora Farms or Los Tamarindos, so they can pick fresh produce from the farm and return to the hotel, where the chefs show them how to cook with it. The experience creates a unique dining experience.
“Los Cabos also continues to welcome top new hotels into its portfolio, with balanced types of product in geography and demographic segments,” said Esponda.
Los Cabos – Fishing at The Arch (www.TheMexicoReport.com)
Esponda also pointed out the focus on welcoming multi-generational groups (grandparents, parents and kids) to Los Cabos. “These groups are visiting the destination wanting to do different activities,” he said. “Los Cabos caters to these groups with offerings such as world-class golf courses, spas, shopping, surfing, fishing and endless activities for kids.”
Los Cabos – Golf (www.TheMexicoReport.com)
Los Cabos -Beach Adventure (www.TheMexicoReport.com)
Quick facts about Los Cabos:
- 15,000 hotel rooms
- 3,800 more hotel rooms under development
- 14 golf courses
- 3 marinas
- Up to 500 weekly flights
- 3 beaches with the Blue Flag Certification
- 350 sunny days out of the year
With continued upward growth to the destination, Esponda notes, “I think I can contribute a lot of positive things and make Los Cabos a top destination in Mexico and one in the world.”
For more information on the destination of Los Cabos, visit: http://visitloscabos.travel
