In September, Mexico Today, an initiative of Marca País – Imagen de México, launched its “Social Magazine” exclusively on Facebook. Today, in a revamped, phase two version, users will now enjoy more magazine-like features including custom fields, featured images and author bios.
The online magazine is a social media effort that houses articles not only from professional writers and bloggers, but content submissions and post links from the community of those who like Mexico Today’s Facebook page. The social magazine is located on the left-hand side of the page, of which has generated more than 27,000 likes.
The mission of this grassroots effort is to generate and rally a community of travelers and Mexico enthusiasts who share real experiences about Mexico. The stories and links offer a wide range of experiences from professionals, business people, students, expats, travelers and more. All of the submitted content is likable and shareable, and commenting features foster conversation on an individual article level. This type of online magazine is also an excellent resource for those who are simply curious about Mexico or who want to know more.
Topics included in the magazine focus on culture, economy, environment, Mexico and the world plus tourism themes. Tabs for ‘Featured Stories’ include posts from the original 24 Mexico Today ambassadors while the ‘Contributors’ section houses articles and links from the community, all related to Mexico. Ten contributors are chosen per month to win a $500 gift card.
A multi-phase project, the magazine is built using Involver’s SML language, a WordPress publishing system, and Facebook’s Open Graph. Future phases of the magazine will use the same article database to power an iPad App version of the social magazine.
Share your passion for Mexico! Submit your article by liking Mexico Today’s Facebook page, then click on ‘Social Magazine’ on the left hand side. Click on ‘Contribute a Story’ and you will be a published contributor.
Like Mexico Today on Facebook
Visit Mexico Today’s Social Magazine on Facebook to submit your article or post.
Follow Mexico Today on Twitter (@MexicoToday)
Mexico Today (Marca País – Imagen de México), is a joint public and private sector initiative designed to help promote Mexico as a global business partner and an unrivaled tourist destination. This program is designed to shine a light on the Mexico that its people experience every day. Disclosure: I am being compensated for my work in creating content as an Ambassador for the México Today program. All stories, opinions and passion for all things México shared here are completely my own. Visit Mexico Today on Facebook, Twitter or LinkedIn.