Mexico Boutique Hotels Represents Mexico During First-Ever International Boutique Hotel Conference in Colombia

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The MEXICO Report
Submitted by Mexico Boutique Hotels Blog


Puerto Vallarta, MEXICO (June 22, 2010) – This past weekend, the Colombian Hotel Association (COTELCO) and its Cartagena branch welcomed over 150 boutique hoteliers from around to world to discuss, debate and deliberate on just how and what makes a boutique hotel a success.

Experts from Italy, Brazil, the United States, France and Mexico, were invited to the Hotel Las Américas Global Resort and Convention Center to analyze what that success truly means, and to give advice on how to obtain it. Every detail was scrutinized, from the administration, to the cuisine, the comfort, the design, the architecture, the style, the front-of-house operations, the back-of-house operations, etc. Thriving businesses were presented as examples and closely studied in order to help hoteliers mirror that success in their own properties.

It was an exciting event that made plain the need for collaboration among every aspect of the industry. Sylvie Laitre, Director of Mexico Boutique Hotels, was chosen to represent her adopted country of Mexico to highlight the importance of small hotels coming together to enhance their marketing and public relations impact, among other things. What several small, separate budgets would never be able to do, together they can move as one much more powerful entity to create a stronger impact on the market. In other words: there is strength in numbers.

Peter Kaiser, owner and operator of the successful Hacienda Los Laureles—a Mexico Boutique Hotels member— also participated as an expert, holding forth on the administration, management and operation of boutique hotels.

Sylvie Laitre, Mexico Boutique Hotels

“I thoroughly enjoyed participating in this unique event and applaud the Colombian Hotel Association for emphasizing the importance of excellence in the boutique hotel industry,” said Laitre. “At MBH, we’ve worked very hard to maintain high standards and the true essence of what ‘boutique’ really is. It’s great to know there are others who feel the same way. I brought back many insights from this conference, and I’m sure my international colleagues did as well.”

To chat with Sylvie about what makes a boutique property tick in style or experience any of Mexico Boutique Hotels’ stylish properties, email her at, call 1-800-728-9098 (US and Canada) or visit

About Mexico Boutique Hotels:

Established in 1999, MBH is a collection of upscale, independent member properties (located in 25 destinations throughout Mexico) handpicked for their intimacy, high level of service and outstanding attributes. Some are housed in exquisitely restored buildings, others are paeans to Mexican cuisine, still others showcase the sleekly modern–but they each encourage guests to savor the many fascinating traditions of this vast country, and all offer guests a unique travel experience. Typically less than 30 rooms in size, they are often destinations unto themselves. Based in Puerto Vallarta, MBH is staffed by an experienced team of multicultural—and multilingual—travel and hospitality professionals who both live and work in Mexico.


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Susie Albin-Najera
Susie Albin-Najera is the creator and editor of The Mexico Report, an award winning travel blog showcasing news, deals and resources for the modern traveler. Najera is a writer, author, travel blogger, marketing and public relations specialist and producer. Najera serves on the host committee for Maestro Cares, founded by singer Marc Anthony and producer Henry Cardenas; and on the advisory board for Corazon de Vida, providing aid to children in Mexico. She is also the creator of 'The Real Heroes of Mexico' showcasing community heroes in Mexico and producer of Latino Thought Makers. Najera has been recognized by the Mexican Consulate and Mexico Tourism Board for fostering positive relations between countries and her dedication to showcasing Mexico as a premiere destination. She can be reached at

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